Empowering People.
Building Relationships.
Elevating Associations.
Munter Koenig Strategy Group is a strategic consulting firm that partners with association executives for transformational change.
“In the association world, we’re not just in the business of programs and policies – we’re in the business of people. At its core, this is the relationship business,”
—Holly Munter Koenig, CEO + Founder, Munter Koenig Strategy Group
With the complex challenges association executives face every day, you need more than support — you need a partner.
Munter Koenig Strategy Group provides expert counsel to association leaders, delivering customized strategies, insights, and resources that drive meaningful results.
Whether you're navigating board dynamics, struggling to grow membership, or facing challenges with financial sustainability, partnerships, or internal operations — we coach association leaders to strengthen their leadership skills, sharpen their strategic thinking, and lead with greater confidence. Together, we uncover what’s holding you back and build the mindset and tools to move forward with purpose and impact.
Holly had my back from day one. She genuinely wanted me to succeed, and that made all the difference. We had open, honest communication — nothing was off-limits. Before every Board meeting, she’d walk me through what to expect, flag any sensitive issues, and make sure I was fully prepared. I was never caught off guard. Her steady presence and behind-the-scenes coaching gave me the confidence to lead with clarity and purpose.
—Linda L., PhD, Past President, Healthcare Foodservice Management
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